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Laga Bintang is made available to fans through a mobile application where the users can get all the soccer content they need for all soccer leagues. Laga Bintang will provide a perfect platform to young Indonesian men to interact with their favourite sport at all times and consume their favourite soccer content on Laga Bintang. It will offer consumers the latest news and information in the world of soccer and will have a unique gamification based leaderboard section called Kontes. Users will award points to their favourite players or teams, predict goals and win weekly and monthly prizes like Gillette and Head & Shoulders product hampers.